Branding & Website

Together with a team of Hyper Island students, we rebranded EC-GO, a subscription service for healthy sweets and snacks. We created a brand story and strategy, as well as redesign the visual identity and website, to reflect the core values of the company. We designed a playful and bold identity that represents the brand, and makes EC-GO stand out to attract a larger audience. I was involved in many aspects of the process, especially the strategy and art direction.